Website Hosting Combined With Marketing on a Budget: Pinterest

Marketing Insight for Business Owners

Pinterest Plug-in
Find out about it at pinterestplugin.com – a WordPress plug-in that allows you to install this into your WordPress site, very much like the re-tweet button. There is a free version and the paid version. This plug-in allows users to select from your blog; either a  먹튀폴리스   pop-up that appears in a nifty interface and then the user can share your images on Pinterest. So if you have a blog or website with a lot of images that you think people will want to share on Pinterest, this is the plug-in that is for you.

Explore Pinterest and See How it Can Help your Business

Who is using Pinterest?
From 60% women and even as high as 80% of women are using Pinterest. These women are fairly affluent with incomes between the range of $50,000 and up. It is estimated that these women are between the age of 25 and about 55 so there is a large age range. More and more men are coming online to Pinterest in large numbers.

How many people are using Pinterest?
About eleven million users are using Pinterest and they reached ten million users faster than any other social media site has in the past, including Facebook. Pinterest is a very positive place with an addictive nature. People use Pinterest to draw traffic to their website, so be sure you choose the best website hosting provider.

What are the benefits of Pinterest to Marketers?
Pinterest is not another photo-album. Pinterest is important because the amount of referral traffic from Pinterest to websites is amazing. It has bypassed LinkedIn, YouTube, and Twitter as well in terms of referral traffic. The only social media site that Pinterest is not driving more traffic than is Facebook with its billion users. In fact, Pinterest is driving more referral traffic than LinkedIn, Google+ and YouTube combined. So, if you as a business owner, have limited time in social media, Pinterest is the best return for your social media time because it equals more traffic to your website.

How does Pinterest drive traffic?
Someone will take an image and “pin” it onto their pin-boards. Pin-boards are just collages on Pinterest and you can have as many pin-boards as you like. Pin images onto your pin-boards, and forever after that pin is posted, a link back to the original source website will remain. All of the pins on Pinterest are back-links to somewhere else and that is why Pinterest is driving so much traffic worldwide. It is a very direct way of getting traffic to your website. Pinterest is a visual billboard for something that lives behind the graphic. If these visuals meet the interest of the audience, the user will click to visit the source website. People visit Pinterest just to browse around and when they find an image that is interesting, they click it to see the source. Every pin has a link behind it.

How and why is Pinterest different?
It is broken down to a very simple model of videos and images. Facebook, on the other hand, has a large amount of noise. Pinterest’s allure is that it is very simple, easy on the eye with images and videos and less “noise”.

How does it work?
You can re-pin, like and comment on Pinterest. When something gets re-pinned it is more likely to be seen and the exposure can become exponential. If people see your name associated with a popular pin, you can get a lot of followers because your name is associated with that pin. Comments stay within your own Pinterest account. Likes are good because you get some visibility but the most valuable action for marketers is re-pinning. As a marketer you really can benefit the most on Pinterest from people re-pinning your images.

What do you see when you first login to Pinterest?
Anyone you are following is going to show up on your Pinterest home page. You will see a mix of things that people you follow have pinned as well as suggested content based on your interests. Pinterest will give you suggested content by auto-follow people based on those interests and serves up those photos. If you don’t like those folks, you have the option to un-folllow them at any time.

 

Website Hosting Combined With Marketing on a Budget: Pinterest
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